Product Marketing Manager

Product Marketing Manager

• Remote Worldwide
• Full-Time
• Marketing

tinyBuild is a video game label started in 2011 with the idea of creating long-term, recognizable franchises by partnering up with talented developers from all over the world. We’ve released dozens of games, including Hello Neighbor, Graveyard Keeper, SpeedRunners, Potion Craft, and more. Headquartered in the Seattle, Washington area, the company now has studios across the US, Netherlands, Serbia, and Ukraine.

We’re looking for a creative and talented Product Marketing Manager to join our publishing team and bring our inspiring and innovative games to a worldwide audience. You will be the creative engine behind powerful and resonant campaigns, both devising the strategies and formulating the tactics. Our ideal candidate has the heart of a gamer and the mind of a marketer and follows the indie to AAA space, its trends, and player expectations. Working closely with the production and community team, you will be responsible for planning, executing, and reviewing all elements of marketing on a product – from brand identity to post-launch strategy.

You will have the option of working remotely worldwide on a UK or EU schedule or onsite at one of our various offices scattered across the world.

About you:

• 2+ years’ hands-on experience marketing PC/console games;
• Demonstrated success in the games industry by building a marketing strategy and executing it;
• Deep interest in, and understanding of, the games industry and consumer expectations;
• An inveterate gamer who plays lots of indie games and can speak about trends and gamer expectations across a variety of popular genres;
• Understand storytelling, whether through images, video, interactive media, or prose;
• Fluent in written and spoken English, with command of other languages a plus;
• An appetite for learning new things!

Responsibilities:

• Creating and executing innovative product marketing plans to deliver against internal KPIs;
• Working closely with first-party platforms, external developers, media partners, and other stakeholders to ensure the success of the product;
• Crafting excellent copy for trailers, social media, press releases, and other creative outlets; building and maintaining a stand-out brand identity for the product;
• Overseeing the creation of striking marketing assets;
• Working closely with producers to maximize the effectiveness of our marketing budgets;
• Occasionally traveling internationally for conferences, trade shows, and similar events;
• Collaborating with our development partners from initial signing through to retail launch and post-launch.

Opportunities & Benefits:

• Working on a diverse portfolio of creative and exciting PC and console games from all over the world;
• Joining a rapidly expanding company with lots of opportunities for personal growth;
• Support for professional development courses;
• Having the option to work remotely on a flexible schedule;
• Traveling to industry and consumer events to represent tinyBuild and connect to partners and players;
• In addition to unlimited annual leave, two weeks of company-wide holidays per year, during which the whole company shuts down!