Creative Strategy, Brand and Marketing

Creative Strategy, Brand & Marketing – All Levels

At Code and Theory, our Creative Strategy team is the backbone that drives innovation and new creative approaches in our work. We look for diverse and unique backgrounds to constantly apply fresh thinking and new ideas to the age-old and unique challenges we are tasked to solve every day.

Brand and marketing-focused creative strategists are responsible for supporting, leading and/or driving ongoing engagement across a wide variety of client/brand needs, from brand transformation strategies to campaign and creative strategies to specific channel strategies. We work closely with various disciplines to do this type of work, including creative, technology, data, production, and more. Because Code and Theory is a digital-first agency, we look at all of this work through a specific, focused lens: ensuring our outputs are not only creative and data-driven, but truly designed for a tech-driven world.

To do this, our team partners with clients to understand their goals and objectives, identify what their brand needs to do to achieve them, brings in the right internal partners to develop a plan (e.g., analytics, technology, creative), and then focuses on high quality delivery (be it strategies, activations, campaigns, websites, or customer experiences).

On this team, we look for strategists who understand our clients’ businesses deeply, are genuinely curious about the categories in which they operate, and care about their success just as much as our own business’ success.

We are most interested in talking to candidates who have experience in many of the areas below (the more breadth across these capabilities, the better):

• Brand strategy
• Innovation strategy
• Brand architecture and portfolio strategy
• Messaging strategy
• Ecosystem strategy
• Creative strategy
• Social strategy
• Channel planning / working with media partners
• Market research and insights
• Brand development and storytelling
• Campaign communications
• Content development
• Digital media
• Digital experiences, services, and platform

If you have passion for and expertise in any of these areas, we would love to hear from you. We are always looking to add top talent at all levels to our team.

ABOUT US

Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology. We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients. With a global client roster of Fortune 100s and start ups alike, we crave the hardest problems to solve. With a remote-first approach to our people, we have teams distributed across North America, South America, Europe and Asia. The Code and Theory global network of agencies is growing and includes Kettle, Mediacurrent, Rhythm, and TrueLogic.

Striving to never be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing. We value the collaboration with our client partners, including but not limited to adidas, Amazon, Con Edison, Diageo, EY, J.P. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok. Curiosity and passion are at the core of who we are, coupled with a strong commitment to excellence and collaboration.

Curiosity and passion are at the core of who we are, coupled with a strong commitment to excellence and collaboration. Our team is comprised of over 1200 strategists, technologists, designers, writers, analysts, and content creators. We’re always seeking smart, driven, and forward-thinking people to join our team. If that’s you, please come talk to us.

Code and Theory is an equal opportunity employer, and we value diversity at our company. DE&I isn’t just an industry concept that we support, for us it is a mandate and a practice that we weave into everything we do, and everything we make, every single day.