VP, Marketing

Title: VP, Marketing

Location: Remote, US

Be at the center of AI

With more than 45 million users, Anaconda is the most popular operating system for AI providing access to the foundational open-source Python packages used in modern AI, data science, and machine learning through a seamless platform. We pioneered the use of Python for data science, championed its vibrant community, and continue to steward open-source projects that make tomorrow’s innovations possible. Our enterprise-grade solutions enable corporate, research, and academic institutions around the world to harness the power of open source for competitive advantage, groundbreaking research, and a better world. To learn more visit https://www.anaconda.com.

Here is why people love most about working here: We’re not just a company, we’re part of a movement. Our dedicated employees and user community are democratizing data science and creating and promoting open-source technologies for a better world, and our commercial offerings make it possible for enterprise users to leverage the most innovative output from open source in a secure, governed way.

Summary

Anaconda is seeking a talented Vice President, Marketing to join our rapidly-growing company. This is an excellent opportunity for you to leverage your experience and skills and apply it to the world of data science, artificial intelligence, and machine learning. As VP of Marketing, you will be responsible for owning the overall marketing strategy to achieve company-level objectives. This includes working with the executive committee to set proper expectations around marketing needs, negotiating and maintaining budgets, and creating a long-term vision for Anaconda while clearly communicating our value in the market.

What You’ll Do:

• Manages the marketing team to create and lead marketing strategies to meet Anaconda’s objectives
• Serves as the executive owner for all marketing materials and creative assets, and ensures Anaconda’s brand standards are upheld
• Defines the right mix of roles/ responsibilities to achieve marketing objectives
• Defines and oversees reporting standards for marketing KPIs; report marketing performance regularly
• Analyzes the business and proactively offer insights and recommendations to senior leadership
• Manages the marketing budget
• Builds productive relationships with senior leadership team and department leaders
• Continuously mentors and grows team
• Develop innovative marketing strategies and creative approaches to engage global audiences and enhance brand visibility in the AI and data science communities.
• Work closely with product development teams to align marketing strategies with product roadmaps, ensuring clear and consistent product messaging
• Lead the marketing team through rapid changes in market conditions and internal dynamics to maintain agility and effectiveness in marketing efforts
• Manage the marketing budget effectively, ensuring optimal allocation of resources across various channels to maximize ROI and meet financial objectives

What You Need:

• Previous experience as a VP of Marketing
• Experience leading teams in a hyper-growth startup environment
• B2B & B2C experience
• Deep understanding of demand generation strategy and execution
• Experience marketing emerging technologies (AI, Machine Learning)
• Team attitude: “I am not done until WE are done”
• Embody our core values:
  • Great People
  • Great Product
  • Great Performance
• Care deeply about fostering an environment where people of all backgrounds and experiences can flourish
• Proven experience in crafting and executing marketing strategies across diverse geographical markets
• Experience in handling public relations or brand crises, ensuring swift and effective resolutions to maintain the company’s reputation
• Demonstrated ability in financial planning and budget management within a marketing context, with a proven track record of maximizing efficiency and ROI
• Extensive experience in marketing open-source solutions, with a strong grasp of community-driven growth strategies

What Will Make You Stand Out:

• Experience working in a fast-paced startup environment
• Experience working in an AI or data science-oriented company
• Hands on experience with data science tools
• Strong background in developing and implementing customer engagement and retention strategies, particularly in technology-driven industries
• Demonstrated commitment to driving diversity and inclusion within marketing teams and through external marketing campaigns

Why You’ll Like Working Here:

• Unique opportunity to translate strong open-source adoption and user enthusiasm into commercial product growth
• Dynamic company that rewards high-performers
• On the cutting edge of enterprise application of data science, machine learning, and AI
• Collaborative team environment that values multiple perspectives and clear thinking
• Employees-first culture
• Flexible working hours
• Medical*, Dental*, Vision*, HSA*, Life* and 401K*
• Paid parental leave – both parents
• Monthly productivity stipend
• Pre-IPO stock options
• Open vacation policy*
• Quarterly Snake days (company-wide bonus day off)
• 100% remote

*FTE employees based on your region

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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This job post expires 30 days from its original post date

Anaconda is an EEO/AA employer M/F/V/D.