Talent Brand Content Writer

Talent Brand Content Writer

Marketing | San Francisco, United States | Remote, Remote | Full-Time

Working at Atlassian

Atlassians can choose where they work – whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.

About Talent Brand

Our Talent Brand team is a small but mighty one. An enthusiastic, close-knit, global team – with diverse backgrounds across marketing, branding, event management, and communications – we are a high performing group, responsible for developing measurable and highly impactful marketing solutions across key stages of the talent lifecycle.

As a Talent Brand Content Writer reporting to the Global Leader – Talent Brand, you will partner closely with our Talent Brand team, business stakeholders, and cross-functional partners to deliver data-driven, integrated marketing solutions that will help build Atlassian’s reputation as a world-class technology company, ultimately attracting and engaging top talent.

In this role you will:

• Collaborate with our global partners to balance regional campaigns with overall global alignment
• Conduct research on the competitive landscape to make informed decisions around the opportunities which will gain cut-through
• Bring awareness and intention to copywriting for a broad range of audiences
• Collaborating with our global talent brand team to ensure scalability and consistency of our narratives, whilst appreciating the space for culture nuances and local adaptions
• Evolve our brand voice by expanding our editorial guides and redefining our core messaging with our future growth in mind
• Develop authentic, inclusive and persuasive content for multi-channel marketing campaigns including paid performance initiatives, social media, email marketing, careers site, vendor platforms, events, and award submissions
• Build a clear and consistent narrative and voice across all of our candidate connections including job descriptions, candidate email templates, candidate conversation guides, careers site
• Be connected to changes and innovations in the employer branding landscape, and cascade learnings and opportunities with team mates
• Monitor and analyse metrics of success, providing insights and recommendations on how we can continuously improve our impact
• Join a team of enthusiastic and high performing marketers who are extremely proud of the work we drive, the partnerships we forge, and our strong team culture!

On your first day, we’ll expect you to have:

• Strong experience in content creation with a relevant portfolio
• Degree in Marketing, Creative Writing, English, Journalism, Communications, Business, or a related field
• Familiarity with digital copy best practices and adapting content based on performance
• Familiarity with employer branding, recruitment marketing or related fields
• A passion for creativity, storytelling and innovation
• Excellent verbal, written and analytical skills
• An ease in pivoting directions where required, and prioritising effectively
• Be able to respond quickly to solve problems, when they arise
• A keen eye for detail, be highly organised and autonomous
• A truely collaborative spirit – someone who oozes a can-do attitude and is a team player
• Comfortable collaborating with multiple internal stakeholders across different time zones
• ~5 years relevant experience in Content Writing

Compensation

At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate’s skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:

Zone A: $115,200 – $153,600

Zone B: $103,700 – $138,200

Zone C: $95,600 – $127,500

This role may also be eligible for benefits, bonuses, commissions, and equity.

Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

Our perks & benefits

Atlassian offers a variety of perks and benefits to support you, your family and to help you engage with your local community. Our offerings include health coverage, paid volunteer days, wellness resources, and so much more. Visit go.atlassian.com/perksandbenefits to learn more.

About Atlassian

At Atlassian, we’re motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.

We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone’s perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.

To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.