Senior Lead, Copywriter
Remote, US
Under Armour
Under Armour has one mission: to make you better. We have a commitment to innovation that lies at the heart of everything we do, not just for our athletes but also for our teammates. As a global organization, our teams around the world push boundaries and think beyond what is expected. Together our teammates are unified by our values and are grounded in our vision to inspire you with performance solutions you never knew you needed but can’t imagine living without.
Position Summary
The Senior Creative Lead Copywriter is a masterful storyteller on Under Armour’s Global Creative Team who is motivated and energized by the power of sport—obsessed with athletes, attitude, authenticity, and all things digital, at every customer touchpoint. The Copywriter’s creative work needs to carry the passion of the world’s greatest athletes—from this generation and the next—and the power to help inspire the very best in human performance. This versatile storyteller is also driven and unrelenting in the face of the challenges that balancing big projects and tight deadlines bring.
This role centers primarily around CPL (CRM/Personalization/Loyalty) and Retention, leading copy and messaging focused on this key part of consumer journey. The individual in this role will be fully dedicated to writing, messaging strategy, and creative concepting to bring to life both Brand and Product storytelling in a way that is new, fresh, and pushes the boundaries of the consumer experience. This effort includes partnering with marketers, designers, and directors to develop stories that strengthen the Brand’s emotional connection with athletes at every touchpoint.
Essential Duties & Responsibilities
Qualifications (Knowledge, Skills & Abilities)
Education And / Or Experience
Other Requirements
Relocation
Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual’s relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.
At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.