Senior Communications Specialist PR & Media Relations

Senior Communications Specialist PR & Media Relations

locations

Remote US

time type

Full time

job requisition id

R-4672

Lead the development and implementation of strategic and highly complex integrated communications programs across multiple external audiences.

Develop and execute effective and integrated communication plans, including strategies and tactics across all channels, and leveraging all communication opportunities

Responsible for communication management for projects involving high priority, major company strategic initiatives, and/or significant changes to existing marketing and communication strategies

Manage multiple concurrent projects, requiring outside resources and crossing divisions to produce the most effective communications

Responsible for strategic communication oversight and recommending ongoing enhancements for assigned audience, program(s), or channel(s)

Serve as communication strategist and consult with corporate and division partners to develop strategies, key messages, and vehicles for communication to support corporate, division, and project objectives

Lead and/or participate in project meetings. Proactively and openly articulate ideas and concerns with both corporate and project stakeholders, while balancing the objectives of both groups

Evaluate the impact of different communication channels and messaging strategies to ensure effective communications

Serve as account manager between creative teams and business partners. Initiate and manage creative strategy work, including some direct content development

Understand and leverage communication touch points for assigned audiences and/or projects

Ensure market positioning and approved key messages are adhered to

Manage communication projects, including tracking, reporting status, project budgets, and measurement of tactics

Analyze processes and strategies relating to increasing efficiency, quality, cost-control principles, workflow, accuracy, and reduction of complex production processes and products, providing recommendations for improvement

Advise and recommend effective communication approaches

Write and edit copy for various communication pieces

Manage various communication processes and workflows

Working with manager, recommend tactical assignments of work for other team members to support strategic communication needs

Job Specifications

Typically has the following skills or abilities:

Bachelor’s Degree in Marketing, Communications, or equivalent experience

4+ years’ experience in related communications work for a variety of mediums and customizing content to targeted audiences

Project management experience

Excellent written and verbal communication skills

Ability to work with individuals from all levels of organization

Proficient in word processing and desktop publishing applications

Preferred Skills

Experience writing a variety of original PR content, including press releases, talking points, speeches, op-eds, blog posts, and media pitches

Ability to provide strategic PR and media relations guidance for VSP Vision spokespersons, including the development of key messages, talking points, media briefing documents, interview prep, public speaking support, and more

Experience supporting PR and media relations plans that align with organizational objectives

Ability to serve as a liaison between the Global Corporate Communications Department (GCC) and other internal lines of business, brands, and departments, to ensure relevant information is shared on a consistent basis

Experience conducting research on relevant topics and providing recommendations for media relations opportunities

Ability to serve as PR liaison and assist as needed on department-wide strike teams that work to achieve our collective goals

Experience supporting strategic external relationships

Proven ability to write for a variety of audiences, capture a specific voice, and deliver high-quality written material

Ability to manage multiple projects and deadlines

Strong interpersonal skills and the ability to build relationships with key stakeholders

Self-motivated and able to work both independently and within teams

#LI-REMOTE
#LI-VISIONCARE

Compensation range for the role is listed below. Applicable salary ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. As a part of the compensation package, this role may include eligible bonuses, equity and commissions. For more information regarding VSP Vision benefits, pleaseclick here.

Salary Ranges: $60,000.00 – $103,500.00

VSP Vision is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to age, gender, race, color, religion, sex, national origin, gender identity, sexual orientation, disability or protected veteran status. We maintain a drug-free workplace and perform pre-employment substance abuse testing.

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