Partner Marketing Specialist

Title: Partner Marketing Specialist | Remote, USA

Location: KS-Topeka

This position can be hired remotely anywhere within the continental U.S.

Optiv Marketing is seeking a Partner Marketing Specialist to manage, implement, and continually enhance Optiv’s Foundational Marketing Programs (digital programs) with the company’s strategic partners. This role also includes functioning as a marketing liaison with a subset of partners during certain strategic go to market Optiv initiatives.

The candidate should have experience in channel marketing between partners. Experience working with social media, email automation, landing pages, blogs, and content hosting platforms is also desired. A history and understanding of cybersecurity industry topics and solutions is optimal.

You will be a great fit for this position if you have knowledge and passion for cybersecurity, love working with cybersecurity provider partner marketing and channel manager representatives, and enjoy collaborating with multiple internal and external teams to manage and report on joint projects. Maneuvering an ever-changing and complex environment with moving parts is a must.

Strong communication and collaboration skills will be required to work with constituents in sales, marketing communications, program management, content marketing, creative marketing, enablement, and demand generation.

How you’ll make an impact

• Manage, execute, and enhance programmatic joint marketing projects between Optiv and its vast array of world-class cybersecurity suppliers.
• Design and implement innovative marketing programs for Optiv partners to participate in.
• Distribute partner-specific marketing content for evangelism and enablement.
• Collaborate between multiple marketing functions within Optiv to intake, advance, and deliver partner content inside and outside of Optiv.
• Work with marketing operations to report ROI on marketing projects.
• Create and maintain a cadence of planning and execution meetings with assigned partners when Optiv GTM initiatives are assigned.
• Procure partner sponsorship commitments for Optiv marketing programs as assigned.

What we’re looking for

• 3+ years of work experience – with at least 2 years of partner marketing experience in B2B high tech organization
• Bachelors’ degree with an emphasis in Marketing, Business, Communications
• Personal passion for working with B2B partners
• Highly detail oriented
• Understanding of channel MDF funds and processes.
• Experience working in small teams with diverse departments
• Self-directed with ability to manage priorities and change direction quickly
• Knowledge of partner marketing strategies that create maximum return on marketing investment
• Must have prior experience with SFDC, Word, Excel. Experience with Workfront, Marketo, and SharePoint are a major plus.
• A unique blend of business, marketing, and technical acumen

What you can expect from Optiv

• A company committed to championing Diversity, Equality, and Inclusion through our Employee Resource Groups (http://www.optiv.com/company/about-us#dei-group) .
• Work/life balance
• Professional training resources
• Creative problem-solving and the ability to tackle unique, complex projects
• Volunteer Opportunities. “Optiv Chips In” encourages employees to volunteer and engage with their teams and communities.
• The ability and technology necessary to productively work remotely/from home (where applicable)

EEO Statement

Optiv is an equal opportunity employer (EEO). All qualified applicants for employment will be considered without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, status as an individual with a disability, veteran status, or any other basis protected by federal, state, or local law.

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