Influencer Marketing Coordinator

Title: Influencer Marketing Coordinator

(Marketing) (Remote)

Location: worldwide

Job Description:

Our mission at Duolingo is to develop the best education in the world and make it universally available. But we’ve got more left to do – and that’s where you come in!

We are seeking a Influencer Marketing Coordinator to support our influencer marketing efforts in the US and develop our influencer marketing pillar. Your work will define some of the highest visibility creator and celebrity partnerships for our brand. As a core member of our growing marketing team, you are someone who has a deep understanding of social media, the creator landscape, and cultural trends.

The ideal candidate is highly creative and self-motivated, has excellent communication skills, and collaborates well with others.

What you’ll do.

• Support the evergreen influencer marketing pillar in the US from concept to execution
  • Identify the right influencers to partner with that fit our brand and will drive high ROI and buzz
  • Guide influencer creative based on our strategic insights, brand know-how, and social best practices
  • Explore new channels for influencer marketing (Twitch, IG Reels, YT Shorts, etc.)
• Maintain a roster of influencers to engage with across various fandoms and niches (gaming, anime, KPop, etc.)
  • Find creative opportunities for Influencer event and show activations
• Partner with the Global Influencer Marketing Manager to ideate and source influencers for amplifications of our top-tier campaigns
• Work with the Marketing Analytics team to understand the impact of influencers on our brand and business
• Share findings and learnings across teams

What we’re looking for.

• Proven track record of working with influencers for 2+ years
• In-tune with social trends across various platforms and ability to identify emerging trends
• Strong communication and relationship-building skills with influencers and agents

About Duolingo:

Duolingo is the most popular language-learning application in the world, with over 500 million users and over half a billion exercises completed daily. Beyond our core learning product, we also offer English proficiency testing with the Duolingo English Test, and are bringing new subjects into the Duolingo app, where people can develop their Math and Music skills.
We are passionate about educating our users, making fact-based decisions, and finding innovative solutions to complex problems. We offer meaningful work, limitless learning opportunities, and collaboration with world-class minds. Come brighten your life and over half a billion more!

Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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