Digital Copywriter

Digital Copywriter

Marketing Department in Remote

As a Digital Copywriter, working within the Concept Lab Team at Namecheap, you will be at the forefront of launching new products that help turn online business ideas into success stories.

Moving beyond Namecheaps core product range of domain names and supporting web products, Concept Lab is Namecheaps internal start-up incubator. Currently it creates and launches new products and services that give small businesses the superpowers they need to thrive online. For that, we need your digital copywriting skills and experience to create clear, engaging, and persuasive copy across our website and digital channels.

Whereabout & Timezone:The role is 100% remote, however please note that your key stakeholders will be in the EST and CET time zones, therefore you should be willing to overlap at least for 3-4 hours/day with those working hours.

The interview process:This is a four-week process with 3 stages: First, a 45 min HR chat Then a one-hour interview about work culture and your technical skills A final one-hour panel interview.

Reporting to:Richard Adams, Director of Content, and Concept Lab stakeholders day-to-day.

Your peers
Concept Lab owns the Relate brand that sits within the Namecheap family of products and services. It creates and launches tools that help small businesses build and grow from managing social media better to SEO services and beyond.

The team is a collaborative melting pot of talents covering Marketing, UX, SEO, and more Including your skills too? Its always buzzing with activity and moving forward to the next launch or promotion. If you enjoy being part of a collaborative up-tempo team, this is for you.

What will make your journey with us amazing?
-A supportive manager who cares about you and is invested in your professional growth.

-A culture of continuous learning, with clear targets and constructive feedback.

-A global company with over 2600 employees located in more than 26 countries around the world, including offices in 3 countries: Ukraine, Portugal, and India.

What you’ll do?

You will use your skills and experience to write website landing pages, emails, and other copy across our digital estate. As the only writer assigned to each project, you will need to use your experience and knowledge to forge the best path from the copy and messaging perspective, but you will also be working alongside a Marketing Manager, UX Designers, and Illustrators to help deliver the best overall work.

Your day could be all about crafting a series of landing page variants, unleashing a killer PPC campaign, or working some social media magic. It wont be about simply creating blogs or longer form articles. Your role is more conversion and performance focused.

What will you bring?

-You have experience creating digital copy for websites, email, and other marketing channels

-You can create purposeful UX/microcopy for delivering the most simple and effective user journeys

-You know the best practices across an array of channels and formats, including social media, PPC ads, and subject lines

-You understand ToV but can also shape different forms of messaging while still being on brand

-You have experience of creating multi-variants with distinct approaches for testing purposes

-You can work on UX/interface website microcopy when required

-You enjoy and understand competitor research and can transform that into compelling approaches to support a products

-You have experience brainstorming, developing, and producing effective copy-driven projects and revising, editing, and proofreading content as needed
-You enjoy working collaboratively with team members and stakeholders to refine ideas and create the ideal pathways forward
-You can adapt to changing approaches and processes as the teams revenue and portfolio grows and new copy/creative formats are added.

-You have a strategic perspective, including understanding product offerings, targeting customers, and creating copy that effectively addresses both points

Whats in it for you:

-100% remote lifestyle

-International professional environment

-Career growth opportunities