Creative Marketing Manager

Creative Marketing Manager

About The Position

Crazy Labs is one of the world’s leading mobile game developers and publishers, specializing in hyper-casual, hybrid, and casual spaces. With over 6 billion downloads, we have a deep understanding of what it takes to transform promising game ideas into profitable hits.

We’re looking for a Creative Marketing Manager to join our Marketing Team in a dynamic, fast-paced and rapidly growing company.

This is a leadership role – you will deliver the strategy and execution for top charting games – from ad creatives to storefronts.

Main responsibilities

  • Take creative ownership of marketing assets for CrazyLabs hyper casual, hybrid, and casual games
  • Define the creative strategy for new games and constantly improve marketability
  • Leverage a strong creative vision with excellent visual & verbal communication skills to guide motion designers, graphic designers, marketing developers, and ASO teams to meet your vision effectively and efficiently.
  • Craft engaging briefs that will move the needle for different ad types (video, playable, IEC, GIF, static)
  • Design storefronts (icon, screenshots, store video, game title)
  • Outline creative production and testing methodologies for your games and provide frequent progress updates to stakeholders
  • Collaborate closely with UA managers to analyze results and make data driven creative decisions for the next round of testing
  • Hold high visual standards and give feedback to team members
  • Research and analyze relevant trends
  • Set new industry standards, rather than following them


What we’re looking for

  • A highly creative and talented person to join our crazy team!
  • 3 years Experience in a Hyper / Casual creative and/or UA roles – a must
  • Experience in defining a creative strategy and testing methodologies
  • Proven track record of building marketing campaigns that drive growth
  • Passion for creative storytelling through various mediums – video, design, copywriting, UX, and beyond – this role combines all aspects of creative visualization
  • Analytical thinking and data oriented approach
  • Strong leadership and communications skills
  • Fluency in English
  • Live and breathe social trends
  • App store materials creation experience – an advantage

What we offer

  • Join a supportive and creative team of professionals
  • Make an impact – shape our next hit mobile game, reaching millions of end-users!
  • Personal growth – we encourage continuous learning and experimentation within our international teams
  • Fun and Flexible work environment
  • Competitive compensation